The large areas of London that had been bombed led to a call for more men to assist in its clearance. I initially thought that this may be a post-war poster but a reference in a book appears to date it to the war years.
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The fantastic photo shows workmen finishing off a display of ARP recruitment posters in Whitehall, London. It is dated 28 September, 1938 and the dark clouds are a looming war were getting thicker with each passing month. I've added a slideshow below of the recruitment posters seen here. Quite a scarce poster has cropped up on eBay. A pre-war recruitment poster for Air Raid Warderns in the Poplar area of London. Not sure is this is a reproduction or not.
This "short but informative film" (a la Mr Cholmondley Warner...) from British Pathé showing a series of ARP recruitment posters. I was surprised to see one that was new to me (the hourglass one, shown below). Some posters were designed but not released nationally and I assume this was one of them. Although the film appears to be dated 1936 I believe it was in 1939 that these were released.
Watch the film here One of the series of posters used to recruit ARP personnel prior to the outbreak of war. This poster was designed by Edward McKnight Kauffer, an American who spent a large part of his career in the UK between the wars. A renowned poster designer, Kauffer may be best remembered for the 140 posters he designed for London Underground and London Transport. The posters span many styles: many show abstract influences, including futurism, cubism, and vorticism; others evoke impressionist influences. He returned to New York City in 1940 and died in 1954.
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